Articles and insights

Marketing and communications:
what’s the difference?

Marketing and communications: what’s the difference? Marketing is the study of economic trends and methods of reaching an audience. Communication is about creating compelling content that activates the audience into taking action

Marketing and communications: <br> what’s the difference?

Valuable content in digital marketing

Valuable content in digital marketing is your most powerful online marketing tool. Engaging audiences and activating Google are the keys to your content success. In the land of digital marketing, content is king, and the content you publish and distribute can be a game changer for success or failure.

Valuable content in digital marketing

How to measure your new website’s success

When measuring your website’s success, there are key indicators that tell you exactly how your digital investment is faring.

How to measure your new website’s success

How to create a powerful EDM marketing strategy

Creating a powerful email marketing strategy is a great way to remain connected with your existing and potential customers. If done right, that is. Let’s unpack it.

How to create a powerful EDM marketing strategy

What it means to be a copywriter: five things I’ve learnt over three decades

A copywriting career is an adventurous one – mentally more than physically, but you may find yourself visiting places you never thought you would; I know I did. It is a career based on diversity, creativity and communication.

What it means to be a copywriter: five things I’ve learnt over three decades

Testimonials

When we came to Brilliant Digital, the selling point for us was the strategy. It wasn’t just about building a website, it was about having a philosophy. The results confirm this was the right approach. 

Hugh Edmunds
Edcon Steel

I would recommend Brilliant Digital as a digital marketing agency to my peers because they truly understand how to use data to get results in the B2B space.

Martin Wyllie
Pilot Air

As a result of the brand and SEO strategy, enquiries are in and around our core competencies and drive the sort of work that we want. 

Alan Lipman
Romar Engineering

For me, it is vital to understand where we are getting a return on investment. We have a great partnership with Brilliant Digital – they explain the numbers so we understand what’s working and what’s not. We can then decide where we need to invest our time and money.

Craig Hannam
Water Filters Australia

The leads that come from the website are warmed up and ready to do business – this massively reduces the time we spend pitching to new prospects.

Marius Fourie
North Advisory

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