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Story Factory opens new creative writing Dream Lab in Parramatta

Our friends at the Story Factory have been busy. They have rebranded from the Sydney Story Factory to The Story Factory, with a fabulous new website and logo to match.

The Story Factory Redfern continues to run hugely successful, regular storytelling and creative writing programs for marginalised young people.

And their new Parramatta Dream Lab was officially opened in September 2018 by Mr Jihad Dib, Shadow Education Minister, and popularĀ former principal of Punchbowl Boys High School.

They aim to reach 5,000 young people aged 7-17 from across Western Sydney over the next three years.

Story Factory oepning

Launch day fun for young and old

At the open day, guests got into the spirit with creative writing games.

One of the Story Factory’s resident storytellers, John Blair, performed a smoking ceremony at the new site.

Parramatta head storyteller Bilal Hafda delighted visitors young and old by performing slam poetry from an upstairs window.

And popular TV star Justine Clarke fired the world’s first Poemzooka, launching poems into the sky.

Story Factory in Parramatta

The power of storytelling

The Western Sydney Dream Lab was made possible by generous grants from the Australia Council, NSW Stronger Communities Fund, and an anonymous donor.

Deb Croucher joined the festivities. She says, “It was such a pleasure to be part of this event.

The new Dream Lab will bring the joy and power of storytelling to even more young people across Western Sydney.

Learning to fire up their imagination and curiosity will give them skills they can use for the rest of their lives.

We are proud to support such an important community initiative.

Since their launch in 2012, the Story Factory has helped over 16,000 young people across NSW build their confidence and improve their creativity and literacy. Discover more about their wonderful range of programs here.

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