Brilliant Digital Articles

Websites - Marketing - Software

Australia without Google – where’s the opportunity?

Posted by Deb Croucher|February 8, 2021

You’ve no doubt heard that Google is threatening to make its Search Engine unavailable in Australia. They are unhappy about a proposed government bill which will control how much Google and other tech giants have to pay for professional news articles shared on their platforms.

How do you know if an SEO company will deliver?

Posted by Pete Croucher|February 8, 2021

Beware the SEO company banging its own drum about their expertise without substance to back up their claims. They talk about ‘tricks’ and ‘secrets’ and ‘getting to number one’.

The social media metrics that matter for your business

Posted by Deb Croucher|February 4, 2021

Social media likes are nothing if the interaction with the ‘liker’ stops at that click. So while likes may make you feel good and look productive, the social media metrics you need to focus on go so much deeper than that.

Why website optimisation is critical to your SEO success

Posted by Deb Croucher|February 2, 2021

Your website is an investment. A set and forget approach won’t land you the results you need. To get your website working hard for you, you need to use relevant keywords to boost your SEO and website optimisation.

What is a responsive website and why is it so important?

Posted by Davneet Singh Chawla|January 25, 2021

Responsive website design is not something you can afford to ignore. Not only will you be punished by the Google algorithm, but a website that doesn’t display optimally on all devices creates a terrible user experience.

Why eCommerce SEO is the key to a profitable online business

Posted by Deb Croucher|January 18, 2021

Optimise your eCommerce website so that customers come to you… not your competitors. To secure a slice of the action and set your business up for a profitable future, put a solid eCommerce SEO strategy in place.

Social media marketing, as part of an overall digital marketing strategy, can be a powerful tool for a business. A huge part of your success will come down to choosing the right social media platforms for your business.

What is a digital brand and why is yours mission critical?

Posted by Deb Croucher|December 18, 2020

What is a digital brand? It’s everything about you that exists online. Your digital brand encompasses your website, content, videos, emails, advertising, social media and the interactions with your customers on digital platforms.

Key stages of eCommerce website development

Posted by Stephanie Croucher|December 7, 2020

If you think that you can simply tack a cart onto an existing website and call selling online done then you are sadly mistaken. A quality eCommerce website development is driven by strategy, leadership and planning.

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