Brilliant Digital Articles

Websites - Marketing - Software

What to look for in a website design company

Posted by Zoe Lamont|April 22, 2021

Website design is so much more than purely aesthetics. A good looking website is one element, but a website design company that knows how to resonate with your market and deliver sustained brand growth is the ultimate goal.

Content is a crucial element of your digital brand strategy. So never underestimate the value of a quality website content writer for your business. While you could sit staring at a blank screen for days on end, a skilled content writer will provide you with content that is succinct, engaging… and powerful.

How do you know if someone really is an SEO expert?

Posted by Deb Croucher|April 1, 2021

The SEO industry is full of sharks. If you’ve been bitten in the past, you know just how much it can hurt. If you want to do it well, you really need an SEO expert on your side.

Why digital marketing is not a silver bullet

Posted by Deb Croucher|March 22, 2021

In the B2B world you are increasingly judged by the strength and consistency of your digital brand and footprint. Digital assets are appearing on balance sheets across every industry sector.

What do website design services consist of?

Posted by Deb Croucher|March 13, 2021

Beyond the website design services of bringing the wow factor to your website, you need a clearly defined brand strategy, user journey, solid coding and killer content that speaks directly to your market.

Ten steps for successful eCommerce marketing

Posted by Deb Croucher|March 5, 2021

When running a profitable eCommerce website, the stakes have never been higher. Online retail sales are trending upwards and with effective eCommerce marketing, you can tap into this ever increasing digital market.

Why you need to stop chasing social media algorithms

Posted by Deb Croucher|February 23, 2021

Social media algorithms aren’t for chasing. Trying to beat them is a pointless exercise that will waste precious time and money in your business. Effective social media marketing requires a strategic approach. One that makes social media work for you and not the other way around.

Facebook massively damaged its reputation in Australia

Posted by Deb Croucher|February 19, 2021

You’ve no doubt heard that Google is threatening to make its Search Engine unavailable in Australia. They are unhappy about a proposed government bill which will control how much Google and other tech giants have to pay for professional news articles shared on their platforms.

WordPress eCommerce vs Shopify vs custom build

Posted by Stephanie Croucher|February 10, 2021

eCommerce platforms come in all shapes and sizes. From ready-to-go options such as Shopify through to WordPress ecCommerce and sophisticated custom builds… there are no shortage of options on the market.

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      Brilliant Digital
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