Deb Croucher
Public Speaker

Gorgeous woman smiling at the camera

Digital marketing expert, coach, mentor and speaker

Digital marketing isn’t just a 21st-century buzzword. It’s the key to survival for modern businesses. For 15 years, the team at Brilliant Digital has consistently produced measurable results for businesses from virtually every industry, right across Australia. In addition to digital marketing, Deb Croucher is an accomplished public speaker.

Deb’s passion for digital marketing and its transformative potential in business is evident in all her interactive events. She shares illuminating case studies, practical solutions and actionable strategies for thriving in the digital age.

Attendees leave with more than just inspiration. They leave with a proven methodology. If your business needs some digital magic, Deb can make it happen.

 

“Deb Croucher is an exceptional presenter. Her ability to engage with the audience to create an interactive and engaging session is brilliant! Deb’s content is incredibly useful and targeted… all attendees learn tangible and practical lessons.” – Cassandra O’Brien, BT Financial Group

 

Topics

Deb delivers face-to-face and online events to businesses, chambers of commerce, associations and networking organisations across Australia.

Her presentations cover various digital marketing topics such as social media and digital advertising, online branding, strategy, SEO, websites and more.

Deb often presents masterclasses on these topics:

How to turn your website into your hardest working employee

An event for business owners and leaders who want their website to work as hard as they do, and deliver business opportunities to their door.

During this presentation, Deb will share what’s important and what’s not and where elements like design, code, content and SEO fit into the mix.

Key takeaways include:

  • Approaching a website build to ensure success
  • Common mistakes and how to avoid them
  • Big-picture clarity on what works and what doesn’t
  • A fool-proof framework for your website structure
  • The skill sets required
Hanging lightbulb with glowing SEO

How to dominate search results using SEO

Learn how to harness the power of SEO and outshine your competition, drive organic traffic and achieve online success.

Deb will look at:

  • What is SEO, really? Should you be concerned with it?
  • The importance of search and how it fits in the business marketing mix
  • How to use SEO to dominate online search in your niche area (Yes, it’s possible!)
  • Why a $500 off-the-shelf website is money down the drain if you want your website to work… content is king!
  • Industry-relevant examples and practical demonstrations

“The best return on investment overwhelmingly comes from Google organic search.” – Deb.

 

How to create a powerful digital brand that will future-proof your business

Whether you’re a seasoned entrepreneur or a new startup owner, learn how to create a powerful digital brand that will stand the test of time.

During this presentation, Deb covers:

  • What a digital brand is and why your business must have a strong one
  • Using value articulation and strong storytelling to build brand trust
  • How to address online threats and find opportunities to stand out
  • How to build and use your digital brand as a basis for a powerful website and digital marketing strategy

“Everything Deb said resonated with me – it was exactly what I had been searching for.” – Julie Nipperess, Step Up Group.

woman using mobile phone for checking social media and success of business

Proven strategies to improve engagement on social media

Like, follow and share your way to new audiences and unimaginable brand awareness with social media. When it’s done right, it’s like networking on steroids. When it’s done wrong, there is total chaos.

Learn what platforms are best for your business, what kinds of content deliver positive engagement and how to create a strategic and effective social media plan. Key takeaways include:

  • What you should stop doing immediately
  • Which social media platforms you need to be on now
  • Creating content that stops the thumb and delivers the click
  • Being smart and strategic for maximum ROI

Tell me about your event

I am happy to tailor the format, topic or time to fit your audience or organisation.

Why choose Deb Croucher for your next business event?

Well, Deb isn’t your typical digital marketing guru. She’s been right where you are, juggling the responsibilities of running a business and handling the complexities of marketing. She understands the struggle.

But here’s the thing: Deb has cracked the code on digital marketing solutions that truly deliver results and knows they can work for you too. She’s excited to show you how to stand out online.

Deb understands your audience. As a former veterinary clinic owner, she relates to the challenges that all businesses face when building an online presence. Deb will take you through each step of the process with real-world examples, making it practical and easy to follow.

A magnetic charm. When Deb speaks, people listen. It’s not just her natural charisma. It’s also her ability to convey knowledge in an engaging and approachable way. Deb will arm you with the information you need, and leave you feeling empowered to take meaningful action.

Everyone gets involved.  Active engagement facilitates effective learning. You’ll experience a welcoming environment in Deb’s interactive sessions, encouraging participation and open dialogue. Deb is approachable and can also help with questions after the event.

Warm relatability. With 15 years of digital marketing success, Deb transforms intricate topics into easily digestible lessons with storytelling, anecdotes and examples. Each event is a professionally tailored learning experience, perfectly suited to each audience.

 

“Deb has the ability to communicate complex concepts to a diverse audience with simplicity and relatability. She is great at keeping the audience engaged and can really tailor the content to suit. Her delivery was perfect for the group of business leaders we were hosting.” – Amanda Brisot, Western Sydney Business Connection (2016 to 2022)

Deb’s speaking diary usually fills up pretty quickly, so make sure you contact us to secure her for your next business event.

Speaking engagements

Frequently asked questions

Testimonials

When we came to Brilliant Digital, the selling point for us was the strategy. It wasn’t just about building a website, it was about having a philosophy. The results confirm this was the right approach. 

Hugh Edmunds
Edcon Steel

I would recommend Brilliant Digital as a digital marketing agency to my peers because they truly understand how to use data to get results in the B2B space.

Martin Wyllie
Pilot Air

As a result of the brand and SEO strategy, enquiries are in and around our core competencies and drive the sort of work that we want. 

Alan Lipman
Romar Engineering

For me, it is vital to understand where we are getting a return on investment. We have a great partnership with Brilliant Digital – they explain the numbers so we understand what’s working and what’s not. We can then decide where we need to invest our time and money.

Craig Hannam
Water Filters Australia

The leads that come from the website are warmed up and ready to do business – this massively reduces the time we spend pitching to new prospects.

Marius Fourie
North Advisory

Connect with us

Our team has the skills and expertise to help your business develop a strong digital presence and increase its market share.
Let’s start a conversation today about becoming your digital growth partner.

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