If you do it right, content marketing has the power to transform your business. In this course, our content experts will teach you how to create killer content, and use it strategically to get results.

If you’ve heard it once, you’ve heard it a thousand times – content is king. Knowing that content is crucial to your digital marketing success is one thing… but knowing how to create that content is a whole other story.

And creating content is only one part of the story. You also need to know how to use that content to truly maximise your return on investment.

At Brilliant Digital, we’ve been involved in content marketing for the last 20 years. We have developed a formula for creating engaging content that will immediately connect with your audience and ultimately deliver leads, sales and business growth.

Our next live WebClass is Thursday 15th October 9am – 5pm

From $400.00

The Brilliant Digital method is a strategic solution developed over 20 years

This proven process delivers phenomenal results for businesses large and small across all industry sectors. No shortcuts. No hype. No broken promises.

It’s the proven route to sustained digital brand growth.

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  • Listen
  • Discover
  • Plan
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  • Strategy
  • Brand
  • Message
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  • UX
  • Design
  • Build
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  • Launch
  • Market
  • Engage
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  • Measure
  • Refine
  • Grow

Presented by Deb Croucher

Founding Director of Brilliant Digital


  • Team of 30 experts
  • 12 years building successful business websites, marketing campaigns and digital brands
  • Hundreds of clients’ businesses see year on year growth
  • Huge B2B and B2C success across all industries
  • Many millions of dollars of sales generated every year

 

Deb is a highly engaging presenter who shares information in a way that makes it easy to understand. She gives business owners clarity and a clear roadmap so they can take confident action.

 

“I have attended numerous web events over the last few months of lockdown - this was by far the most useful.”

Richard - Sales & Marketing, EPS

Throughout the course we will cover:

  • The formula for creating an effective content plan
  • How to ensure consistency in your writing
  • Uncovering the content opportunities available on Google search
  • Interview techniques and how to engage stakeholders in your content
  • Optimising your content for Search Engine Optimisation (SEO)
  • The strategic approach to maximise your return
  • Best practice for sharing content on social media
  • Promoting your content through advertising
  • Using Google Analytics to measure your results
  • Industry tips and tricks for creating compelling digital content

By the end of the training you will:

  • Know how to create compelling content and use it strategically
  • Have a clear road map that will deliver a return on your content marketing
  • Be excited to move forwards with clarity and focus

Our Story

In times of unprecedented change, Brilliant Digital is leading the field in delivering digital solutions to help businesses thrive and prosper.

Brilliant Digital provides website, digital marketing and training solutions that power business growth. Our proven process – developed over 20 years – delivers phenomenal results to businesses large and small across all industry sectors. In times of unprecedented change, we are leading the field in delivering digital solutions to help businesses thrive and prosper.

 

Testimonials

“Deb has the ability to communicate complex concepts to a diverse audience with simplicity and relatability. Deb is great at keeping the audience engaged and can really tailor the content to suit. Her delivery was perfect for the group of business leaders we were hosting.”

Amanda Brisot, Western Sydney Business Connection
“Deb Croucher is an exceptional presenter. Her ability to engage with the audience to create an interactive and engaging session is brilliant!”
Cassandra O’Brien, BT Financial Group
“An inspirational presenter who knows her topic thoroughly.”
Sue Heins, Inspiring Women

“Deb was recommended to us as a guest speaker, and she did not disappoint… She was a remarkable speaker! Her presentation was extremely engaging, and she made all of her content relatable for her whole audience. She demonstrated her depth of knowledge throughout her presentation, but especially in the Q&A session, where she would answer questions specific to the person’s business situation. I would highly recommend!”

Demi Vass, Cumberland Business Chamber

“Deb Croucher is a master of her trade. Her expertise, ability to share her knowledge and creating a wonderful interactive forum was first class.”

Katie Gardiner, Digital Masterclass Delegate

“Deb’s experience, passion and knowledge of digital storytelling are absolutely brilliant. The seminar was exciting, interesting and hugely informative. I learnt so much both from Deb – she gave us all a wonderful structure and the confidence to take this framework and implement it in the business.”

Catherine Proctor, Digital Storytelling Delegate
“I loved this session. We do not currently do this well and I have taken away a large list of action items. Deb provided some good practical advice which can be implemented by non-marketers.”
BT Financial Audience Member