Content Marketing Agency

Powerful messages to build your digital brand

Man shouting while holding an empty speech bubble

What is content marketing?

Leading the conversation

As a full service digital agency, our content marketing solutions build the backbone of your brand to make you stand out, change the conversation and get your market to take notice… and take ACTION.

We know the digital space is saturated with so much content. That’s why you need a team of content superstars who can effectively and succinctly create content that gives you the opportunity to connect emotionally with your audience.

Engaging blog content, EDMs, newsletters, social media content, videos, capability statements and powerful landing pages all work together to solidify your brand.

Strategy-based content

Compelling stories get you noticed

  • Powerful, conversion-focused content strategy. We focus on uncovering the true client problems and homing in on your unique solutions.
  • Keyword-led writing for powerful SEO. We write for humans first, machines second. They’re both important to get your brand on Google’s search results.
  • Just… brilliant writing. Facts tell, while stories sell. When it comes to words, we’ve got a way with them. Our writers are specialist storytellers.
Young guy holding hand near mouth and telling secret over blue background

Our content marketing solutions

Content crafted to convert

  • Website content. Building brand trust through intentional messaging.
  • Blogs. Generating interest through educational and inspirational and articles.
  • Capability statements. Hook big contracts with an elegantly designed document.
  • Newsletters. A regular check-in with your database to encourage engagement.
  • Social media posts. Giving your business a pulse among the social community.
  • Landing pages. Convert clicks into leads and sales with engaging copy.
  • Press releases. Engage your market through their publication of choice.

We're here to answer all your website and digital marketing questions.

Our Managing Director, Pete Croucher, loves a no-nonsense chat. Get in touch

for a 20-minute discussion on how we can grow your business online.

Our Content Marketing Process

Getting the message right takes strategy and preparation

Step 1
Listen - Discover - Plan
Step 2
Strategy - Brand - Content
Step 3
UX - Design - Build
Step 4
Review - Launch - Support
Step 5
Market - Refine - Grow
Person using a laptop computer

Content is more than words

SEO, UVP and strong intent built in

Yes, Google loves quality content and it loves websites that regularly update their content. But we’re not just here to please Google. We’re here to give your target audience juicy information – through the right channels and at the right time – that will get them sitting upright.

Our professional content creators spend loads of time researching keywords and incorporating elements of SEO to get you found on Google for highly relevant searches.

We also understand emotion and how to use it in the messaging to hook your prospect from the get-go.

Content marketing drives results

The right words bring in qualified leads

Never EVER underestimate the power of words and how they can get you incredible results. As a content marketing agency, content is at the very centre of what we do.

We don’t just push and shove the conversation in different directions. We shape it, which brings qualified leads straight to your inbox.

The perfect balance between what you’d like to say and what’s useful to your audience is where the Brilliant Digital power lies.

For bold content that will drive consistent brand growth for your business, get in touch with us today.

Questions we get asked a lot

Related Content Marketing Articles


Why Brilliant Digital?

Good question. We are the full service digital agency behind many of Australia’s hugely successful businesses. Our focus is on results and you.


A powerful & complete solution

Don’t go anywhere else. Stay with us for everything you need to get your digital brand firing. From digital advertising through to social media and all the technical (but important) bits in between.


Results that take your breath away

What would we be doing if our digital solutions didn’t yield real results? And ask any of our existing clients – our obsession with results is tangible in everything we do. Our track record shows that our solutions drive consistent growth.


Partners for life

We’re here for the long haul. We build powerful partnerships with all our clients – the old fashioned way. We reliably support, educate and help you to establish your digital brand… and we are here to support you as it continues to grow. As our digital marketing coach, Deb Croucher also empowers audiences through her seminars and workshops.

We'd love to
hear from you.


    Brilliant Digital has been amazing! They provided a very professional and high-quality service. They understand the niche areas to target when building websites, which has helped make our website a Ferrari with a strong engine, rather than something that looks good but doesn’t bring in the clients. Thank you, Brilliant Digital!

    Matthew Guy

    Accounting For Good has been working with BD since late 2018 – starting with a website refresh and snazzy update to our logo. They’ve curated a solid website with great SEO. I can write, but it’s easy to get distracted and forget to write your content, so outsourcing is such a great option. I *love* our BD content writer – it’s a real partnership. She understands our business and gets the tone I want so spot-on that I think she can actually read my mind.

    Kirsten Forrester
    Accounting For Good

    Brilliant Digital has helped me grow my family business. Once we developed a fully functioning, professional and productive website, we doubled our client base, and we continue to have consistent inquiries. We will definitely be continuing our professional relationship with Brilliant Digital and use their services for our future endeavours.

    Michael Rahn
    Power with Purpose

    Positive: Professionalism, quality, responsiveness

    Brilliant Digital has a wonderfully friendly, helpful and knowledgeable team and has been invaluable to my business.

    Ian Donald
    Ian Donald Optometry

    Our business website was looking dated and needed a revamp, and we weren’t happy with our current website managers, so we shopped around and were immediately drawn to Brilliant Digital. We set up a meeting and a few weeks later had a great new website, and we’ve had great feedback from clients since about the new look. The website has no doubt drawn new customers to my business and I feel that it has been worth every cent spent.

    But wait there’s more!

    Brilliant Digital has been a fountain of knowledge on all aspects of internet and web marketing and social media, and we’re really grateful for their knowledge and expertise and the huge impact they have had on our business.

    Ari Ende

    My website has been critical to my success. It is literally the face of my business… it’s the shop window.

    I can’t recommend Brilliant Digital highly enough. It is the only company that has taken the time to gain a deep understanding of me, my business, what I want to achieve and where I want to go with it.

    Julie Nipperess
    Step Up Group

    Our website was up and running in six weeks as promised. I couldn’t believe it, actually. Our first website was such a long, tortuous process.

    Brilliant Digital has done everything they said they would do. We’ve never had a problem, even with all the increased traffic from the new marketing campaigns. We’ve been very happy!

    Brett Churcher
    Playoust Churcher

    We really feel that the end product was just at such a high standard. It’s really crisp, really clean, and it’s gone from scope all the way to that delivery piece. It’s been quality all the way.

    We value that and we think the Brilliant Digital team has far exceeded our expectations.

    Janelle Dixon
    Facilities First

    We are a very busy medical practice that recently engaged Brilliant Digital to develop our website and online presence.

    Straight away we realised we had found someone with invaluable marketing experience, who explained in plain speaking the pitfalls and advantages of the online world.

    This allowed us to get on with the more important issue of running our practice.

    We have received lots of positive feedback regarding our website and mobile site from many of our patients.

    Jacqui Ellsmore
    Glebe Family Medical Practice

    When we came to Brilliant Digital, the selling point for us was the strategy. It wasn’t just about building a website; it was about having a philosophy.

    Hugh Edmunds
    Edcon Steel