The Brilliant Blog

One of the biggest problems in the digital community today is the tide of useless websites flooding the market. It is a source of immense frustration for many business owners. Many extremely successful businesses are spending tens of thousands of dollars on websites that simply don’t deliver the right leads.

Brilliant Digital creates beautifully designed and expertly coded storytelling websites which will deliver qualified leads when we drive traffic to them. Learn more…

Effective SEO is not just about technical skills. Every team member has their part to play in building expertly optimised websites.

A website is a living, breathing thing. It’s never finished. It needs a lot of ongoing maintenance and work to keep it at peak performance.

So, what is website development? It’s the programming that brings the Internet to life!

People often confuse the term ‘website development’ with ‘web design’ or use the two terms interchangeably.

Though the field in which they operate is essentially the same, the two terms indicate two different aspects of creating a website.

Good web design extends far beyond the look and feel of the brand. Good design permeates the site content and the way it’s organised, and carries through to the technical architecture of the site. A website that is attractive is paramount, but it cannot be successful in isolation. The way a website looks must be designed hand-in-hand with functionality and content.

Digitisation is a tsunami of unprecedented proportions sweeping relentlessly across the business landscape with no respect for geographical borders, your loyal team or the blood sweat and tears you’ve put into building your organisation.

On their own, SEO and content marketing are both important tools, but if you do both really well together at the same time the outcome for your business is just phenomenal!

We’re excited to announce Brilliant Digital has been nominated as a finalist in the Marketing Services category for the prestigious Australian Small Business Champion Awards.