Digital Storytelling Blog

How to Write Killer Sales Pages on Your Website

Posted By Deb Jeffreys on May 25, 2017

Make no bones… writing sales pages for your website is a high value activity.
Here’s a simple example:

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The Value of Digital Storytelling

Posted By Deb Jeffreys on May 16, 2017

The vast majority of buying decisions are emotional. We buy because we feel good about a product or service. Stories are an easy route to a fast emotional connection with customers.

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Moving Forward With HTTPS

Posted By Hayley Rothery on April 6, 2017

Brilliant Digital are ensuring clients and their customers will be able to continue to transact securely online by building only HTTPS websites.

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Honing in… your customer directly

Posted By Nicola Elkington on March 29, 2017

Be target specific: Know who your ideal customer is, where they are spending their time online and what is getting their attention. It is as simple as that.

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Facebook Advertising Secret Sauce

Posted By Deb Jeffreys on March 24, 2017

Facebook advertising is delivering fantastic returns on investment for many of our clients. You can get incredible returns for a very low cost… if you know how.

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Disrupting Business Broking – A new and innovative end-to-end solution for business sales

Posted By David Biddle on March 3, 2017

Using carefully targeted digital marketing, your business appears in front of potential buyers when they are surfing the Internet and social media. Buyers who aren’t even actively looking for a business to buy are keen to learn more…

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The Smart Boating Story – How digital storytelling transformed (and sold) a lifestyle business

Posted By Deb Jeffreys on February 10, 2017

David Biddle & Deb Jeffreys review how Digital Marketing helped a small Pittwater yacht charter & boat syndication company punch way above its weight in the highly competitive leisure boating market…

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Organisational Structures – Is your business structured for optimal efficiency?

Posted By Deb Jeffreys on January 29, 2017

Listen to David Biddle interviewing Deb Jeffreys in this Brilliant Podcast – Deb discusses the advantages of structuring a business with a core team who then outsource critical tasks to proven suppliers.

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Digital marketing – should you tackle in-house or outsource?

Posted By Deb Jeffreys on December 6, 2016

When businesses try to do digital marketing in-house they often decide to employ a generalist ‘digital marketing expert’. Their hope is that an internal person who knows the business inside out can deliver everything they need.

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Water Filter’s Australia: So much more than just a website

Posted By Deb Jeffreys on October 9, 2016

When Water Filters Australia (WFA) co-founder, Robert Davidson, contacted the team at Brilliant Digital about building a new website in July this year he had been wanting to build a new website and get into social media for over 2 years.

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Digital Storytelling Success Stories

“The trick to successful marketing is to tell the story of a business in a way that an ideal customer understands and can emotionally connect with.”

Read about how we deliver this across multiple industry sectors

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What We Do

A Complete Digital Marketing Solution
Strategy – Storytelling – Design – Development – SEO – Ongoing Marketing – Social Media & Database Marketing

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brilliant digital team

Brilliant Digital Team

The whole Brilliant Digital team is fired up every time they transform a business through digital storytelling. They love watching their clients prosper and grow.

Meet the team.

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Digital Storytelling Blog

What makes a good product story on your website?

'It’s also important to know how their problems make them feel. If you can tap into how they’re feeling now versus how they’ll feel after you product has helped them, you’re able to present that emotional journey' says Deb Croucher (Jeffreys).

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Why it's important to be strategic about your marketing

If you want great results from your digital marketing and year on year growth… awareness of your online brand and an increase in your digital footprint… you need to think strategically. Deb Croucher Jeffreys explains more.

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Layering brand storytelling on your website

If you don’t have a great story behind your brand, then you're just another commodity. The best businesses are built on great stories. In today’s world, the first place customers will look to find out anything about your business is your website...

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Contact Brilliant Digital

Contact us to learn more about growing your business through powerful digital storytelling

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Brilliant Digital
- Sydney CBD
- Parramatta
- Chatswood

02 9939 5223