Digital Marketing Blog

What is Website Development?

Posted By Deb Croucher on February 15, 2014

People often confuse the term “website development” with “web design” or use the two terms interchangeably.
Though the field in which they operate is essentially the same, the two terms indicate two different aspects of creating a website.

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Writing Marketing Content for the Web

Posted By Deb Croucher on January 8, 2014

The golden rule of writing marketing copy for your website is to remember – it’s not about you – it’s about your customer. Internet surfers are not really interested in you or your company – they are only interested in whether you can solve their problem or make their dream come true.

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The secrets of Google’s success are your secrets too…

Posted By Deb Croucher on October 3, 2013

Nothing succeeds like success and Google is once again at the top of the Search engine charts. The fourth quarter this year saw Google shoot back to a 67 per cent share of the search market, having slipped the previous quarter.

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Get to the top of Google with smarter digital marketing

Posted By Deb Croucher on September 25, 2013

It takes more than keywords to wrestle on your ascent to the top of Google.
For a strong bond with your market, approach content strategy with traditional marketing principles in mind too.

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Transforming your financial services website. It’s worth thinking about.

Posted By Deb Croucher on September 4, 2013

Professionalism, accountability, integrity; financial services buzz words – tick. Engaging and sexy – serious untick. Let’s face it, most people want to check out financial services websites as much as they want to scrub their oven.

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6 Steps to a Content Marketing Strategy for B2B Marketing Success

Posted By Deb Croucher on August 25, 2013

The exciting potential of content marketing is in having control of your business stories, their frequency, style and length. Internet marketing becomes more dynamic, powerful and profitable when you take charge of creativity.

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Successful Internet Marketing Strategy Relies on a Strong Website

Posted By Deb Croucher on August 13, 2013

It’s undeniable that your internet marketing strategy must include social media for content sharing and widespread promotion. The exposure available from Facebook, Twitter, LinkedIn, Instagram and Google Plus has some businesses asking, do I still need a website?

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Why Responsive Web Design is Vital for Successful Digital Marketing

Posted By Deb Croucher on August 1, 2013

Google has made it clear*…
Give your visitors a good mobile experience and they’ll give you a better search engine ranking. It doesn’t take a genius to work out the opposite of this… if you’re not mobile friendly… worse rankings.

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Why you must follow internet marketing trends or risk brand oblivion

Posted By Deb Croucher on July 22, 2013

Achieving any marketing success always depends on responding to cultural and consumer trends. Constantly changing internet technology is a challenge for online marketers. Keeping up with web design and social media trends will prevent your website from dropping down the search engine ranks.

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Social Media Advertising Continues to Grow

Posted By Deb Croucher on June 26, 2013

According to a recent Business Insider Intelligence Report, social media advertising consumes only 1% to 10% of ad budgets.
Interesting, media consumption has generally become more disparate but social media gets the attention of millions of us every day.

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Digital Storytelling Success Stories

“The beautiful thing about digital marketing is that it’s measurable. You’re able to easily determine whether the money you’re spending is worth the cost incurred.”

Discover how we grow businesses, with a measurable ROI

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About us

Brilliant Digital deliver a complete turnkey solution to message and brand storytelling, website design, social media and digital marketing.

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What We Do

A Complete Digital Marketing Solution
Strategy – Storytelling – Design – Development – SEO – Ongoing Marketing – Social Media & Database Marketing

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brilliant digital team

Brilliant Digital Team

The whole Brilliant Digital team is fired up every time they transform a business through digital storytelling. They love watching their clients prosper and grow.

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Contact Brilliant Digital

Contact us to learn more about our proven turnkey marketing solution

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Brilliant Digital
Sydney based with clients Australia wide

177 Victoria St
NSW 2164

02 9939 5223