Digital Storytelling Blog

What makes a good product story on your website?

Posted By Deb Jeffreys on December 19, 2017

‘It’s also important to know how their problems make them feel. If you can tap into how they’re feeling now versus how they’ll feel after you product has helped them, you’re able to present that emotional journey’ says Deb Croucher (Jeffreys).

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Why it’s important to be strategic about your marketing

Posted By Deb Jeffreys on December 17, 2017
Why it's important to be strategic about your marketing

If you want great results from your digital marketing and year on year growth… awareness of your online brand and an increase in your digital footprint… you need to think strategically. Deb Croucher Jeffreys explains more.

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Layering brand storytelling on your website

Posted By Deb Jeffreys on November 30, 2017

If you don’t have a great story behind your brand, then you’re just another commodity. The best businesses are built on great stories. In today’s world, the first place customers will look to find out anything about your business is your website…

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The Sydney Story Factory

Posted By Deb Jeffreys on November 30, 2017

Sydney Story Factory founder Cath Keenan discusses The Power of Storytelling. Cath is excited to be expanding the reach of Sydney Story Factory and by the positive impact it can have on the community. Deb Croucher Jeffreys attended ‘The Power of Storytelling’ WIB event, held in November 2017 at beautiful Oatlands House.

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How does storytelling shorten the sales cycle?

Posted By Deb Jeffreys on November 20, 2017

We know that storytelling is a powerful digital marketing tool. But did you know that done right, storytelling can shorten your sales cycle too? So powerful storytelling gets you a fully educated, quality customer ready to talk to you straight away?‘That’s exactly what you get!’

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Brilliant Digital Client Recognised at Prestigious Awards

Posted By Deb Jeffreys on November 15, 2017

At Brilliant Digital we love it when our clients succeed in business. And it’s even better if we get to share in that success with them. This November the Optus My Business Awards were held at a gala event in Sydney’s Martin Place.

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How does storytelling grow your brand online?

Posted By Deb Jeffreys on November 13, 2017

Storytelling is more than a marketing buzzword. Brilliant Digital founder Deb Croucher (Jeffreys) explains why great storytelling is so important in building your brand online.

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Brilliant Digital and Flagstaff Marine Join Forces

Posted By Deb Jeffreys on September 9, 2017

Brilliant Digital and Flagstaff Marine have announced they are joining forces to allow the world’s number one boat brand, Beneteau to be represented by cutting edge and forward thinking digital marketing.

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My 10 Favourite Digital Storytelling Quotes

Posted By Deb Jeffreys on August 27, 2017

Steve Jobs, Richard Branson and Seth Godin are among the entrepreneurs who rate digital storytelling as a key tool in growing a successful brand. Here are my top 10 favourite digital storytelling quotes.

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Why is My Digital Marketing Failing?

The 3 Biggest Causes of Digital Marketing Failure

Posted By Deb Jeffreys on June 14, 2017

Done right digital marketing delivers spectacular results in terms of quality leads and business growth. So why do so many digital marketing campaigns fail? Deb Jeffreys explains.

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Digital Storytelling Success Stories

“The trick to successful marketing is to tell the story of a business in a way that an ideal customer understands and can emotionally connect with.”

Read about how we deliver this across multiple industry sectors

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What We Do

A Complete Digital Marketing Solution
Strategy – Storytelling – Design – Development – SEO – Ongoing Marketing – Social Media & Database Marketing

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brilliant digital team

Brilliant Digital Team

The whole Brilliant Digital team is fired up every time they transform a business through digital storytelling. They love watching their clients prosper and grow.

Meet the team.

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Digital Storytelling Blog

What makes a good product story on your website?

'It’s also important to know how their problems make them feel. If you can tap into how they’re feeling now versus how they’ll feel after you product has helped them, you’re able to present that emotional journey' says Deb Croucher (Jeffreys).

Read More
Why it's important to be strategic about your marketing

If you want great results from your digital marketing and year on year growth… awareness of your online brand and an increase in your digital footprint… you need to think strategically. Deb Croucher Jeffreys explains more.

Read More
Layering brand storytelling on your website

If you don’t have a great story behind your brand, then you're just another commodity. The best businesses are built on great stories. In today’s world, the first place customers will look to find out anything about your business is your website...

Read More

Contact Brilliant Digital

Contact us to learn more about growing your business through powerful digital storytelling

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Brilliant Digital
- Sydney CBD
- Parramatta
- Chatswood

02 9939 5223